Monthly Archives: January 2011

Search Power Plays, And How To Avoid Getting Crushed


The little guy often loses. As market niches get saturated, the winners are typically those with the deepest pockets. Up until the last few years, the little guy has been able to prosper with SEO. The little guy didn’t face … Continue reading

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The Yahoo! Story


Worth a click, and full of cautionary reminders 😀 Categories:  yahoo

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Now All Blogger Outreach Campaigns Will Be Considered Spam Too :)


Not that long ago I highlighted how infographics were largely being destroyed as a link building tool by some unscrupulous folks who were offering to pay people to host the infographics to their sites – in a sense making the … Continue reading

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A Warning Shot or an Accident? Does it Matter?


On the 22nd of October Google had an indexing issue and a separate algorithmic change. Some of the sites associated with the indexing glitch quickly came back, whereas others seemed like they were hosed for weeks and headed toward the … Continue reading

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Google – Now With More Google in Your Google TM


Ben Edelman did it again 🙂 This time he highlighted how Google hard codes their search results: [When] we roll[ed] out Google Finance, we did put the Google link first. It seems only fair right, we do all the work … Continue reading

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SEOs Should Focus On Where Google Is Heading


Interesting little snippet from Mr Cutts: “Matt recommends SEOs do not “chase the algorithm” and instead try to predict where Google will be going in the future”. Matt was addressing PubCon. Good advice, methinks. Trying to predict where Google is … Continue reading

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Should You Buy An Exact Match Domain Name?


According to Matt Cutts, speaking at a recent PubCon, Google will be looking at why exact domain matches rank so well. For example, if you have a site at blue-widgets.com it may rank a bit too well for the keyword … Continue reading

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